Market demand

Demand intelligence

Use aggregated marketplace behaviour to make release, layout and campaign decisions—without exposing personal browsing histories.

In-market households8,420

Taman Desa catchment · 90 days

Budget fit67%

Within released price range

3-bed demand+24%

Versus available project supply

ConfidenceHigh

Aggregated sample above threshold

Budget distribution

All qualified demand · qualified search and enquiry signals

Below RM 650k1,516 households18%

RM 650k–800k3,442 households76%

RM 800k–1.0m4,182 households100%

RM 1.0m–1.3m2,610 households63%

Above RM 1.3m1,288 households31%

Demand share versus current released supply

Layout	Demand	Supply	Gap	Signal
2 bed	26%	41%	−15 pts	Oversupplied
2+1 bed	31%	28%	+3 pts	Balanced
3 bed	34%	23%	+11 pts	Opportunity
4 bed	9%	8%	+1 pt	Balanced

Where qualified demand also browses

Bangsar South26% overlap

86%

Old Klang Road21% overlap

70%

Mont Kiara18% overlap

60%

Cheras13% overlap

43%

Recommended release action

Advance 12 Type B units

Three-bedroom demand outpaces released supply, especially between RM 900k and RM 1.05m.

How this insight is made

AggregatedNo individual search history

Minimum cohortsSmall segments are suppressed

Recency weightedSignals decay over 90 days